Promote Websites

Keywords are everything in search engine optimization
When you are designing your websites, you have to remember optimize at least the main elements for searchers. Make sure each page use keywords in page title and headers that match its content. Do not make the common mistake of having your company / website name first in all page titles. Have the most searched keywords matching your content appear first in the page title.

The text you use in titles is the single most important element in a page that determines how search engines rank your web page. In addition, all major search engines use the title text when showing your website in search result listings.

Cover search variations
Searchers, your future visitors, use unique combination of words when searching. However, if you use a keyword research tool, you will quickly find some phrases have more searches and less competition than others. Make sure your page titles and content focus on the most important search phrases. This will also help if you are doing Pay Per Click, and are trying to optimize your quality score. Remember, keyword optimize each page for only a few phrases!